"E-commerce (electronic commerce) is the activity of electronically buying or selling products on online services or over the Internet."
Online platforms that facilitate international trade.
E-commerce platforms: A variety of e-commerce platforms exist today, each with its unique features and limitations. Some popular choices include Shopify, Magento, WooCommerce, and BigCommerce.
Payment Gateways: These are third-party providers that help facilitate online payments and transactions. Examples include PayPal, Stripe, and Amazon Pay.
Order management and fulfillment: After a customer places an order online, businesses must manage the process of packaging and shipping the product to the customer. It involves a broad range of activities, including inventory management, order tracking and shipping, and returns management.
Shipping and logistics: Delivery and shipping logistics are crucial parts of the online business process as they can affect customer satisfaction, profitability, and overall success. Shipping methods, carriers, and rates are some common logistics topics when it comes to e-commerce.
Search Engine Optimization: Search engine optimization is the process of optimizing a website to rank high in search engine results pages (SERPs). This topic involves knowledge of SEO tools, on-site and off-site optimization techniques, keywords, link-building, and search engine algorithms.
Digital Marketing: Digital marketing is the practice of using digital channels to promote products and services. It includes search engine marketing, social media marketing, email marketing, and content marketing.
Market Research: Conducting research on the target market audience is very important, this helps business’ better understand their customers’ needs, measure their interests and plan advertising campaigns accordingly.
Customer Acquisition and Retention: Customer acquisition is the process of acquiring new customers, while customer retention refers to the actions you take to keep them coming back. Strategies such as discounts, loyalty programs, and personalized communication all contribute to customer acquisition and retention.
Website Design and layout: The look and feel of a website is critical for a successful online business. A well-designed website is easy to navigate, fast-loading, and optimized for mobile devices. User experience, the website architecture and user interface design are all important factors to consider.
Inventory Management: This ensures that businesses have the right level of inventory on hand to meet customer demand. This includes tracking sales and monitoring stock levels, monitoring seasonal demand trends, and forecasting future inventory needs.
Legal and Regulatory Compliance: E-commerce involves complying with local, state, and federal regulations concerning data privacy, consumer protection, and taxation. Business must make sure they are in compliance with GDPR, CCPA and other data regulations.
Data Analysis: Insights into customer behavior and e-commerce performance metrics are crucial to monitor and optimize business performance. They include data such as conversion rates, customer satisfaction, web traffic and eCommerce analytics. This data can help inform marketing strategies and make data-driven business decisions.
Business-to-Consumer (B2C): This is the most common type of e-commerce model. It involves transactions between businesses selling products or services to consumers.
Consumer-to-Consumer (C2C): It's an online marketplace where consumers sell their own products or services directly to other consumers.
Business-to-Business (B2B): This e-commerce model involves transactions between businesses that provide goods and services to other businesses.
Consumer-to-Business (C2B): C2B involves consumers offering services or products to businesses. This model is seen in freelancing platforms where businesses hire freelancers to perform certain tasks.
Business-to-Government (B2G): This involves the sale of products or services from a business to a government agency.
Consumer-to-Government (C2G): It's an online platform that allows consumers to directly sell their products or services to government agencies.
Government-to-Business (G2B): G2B involves the sale of products or services from a government agency to a business.
Government-to-Consumer (G2C): It's an online marketplace where government agencies sell products or services directly to consumers.
Peer-to-Peer (P2P): A platform where individuals can buy and sell goods and services to each other.
Online Marketplace: These platforms facilitate the exchange of goods and services between different parties, such as Amazon and Ebay.
Social Media Marketplaces: It's a platform incorporated within social media where individuals can buy and sell goods and services. Examples include Facebook Marketplace and Instagram Shopping.
Auction Sites: Online platforms, such as eBay auctions, that enable individuals to bid on products and services, with the highest bidder winning the right to purchase the item.
"E-commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems."
"E-commerce is in turn driven by the technological advances of the semiconductor industry."
"Mobile commerce, electronic funds transfer, and Internet marketing are some examples of technologies used in e-commerce."
"E-commerce is the largest sector of the electronics industry."
"E-commerce allows the activity of electronically buying or selling products on online services or over the Internet."
"Supply chain management is one of the technologies that e-commerce draws on."
"Electronic data interchange (EDI) is one of the technologies used in e-commerce."
"Online transaction processing is one of the technologies involved in e-commerce."
"E-commerce relies on inventory management systems to efficiently handle products for buying and selling online."
"E-commerce involves electronically buying or selling products on online services or over the Internet."
"E-commerce draws on technologies such as mobile commerce."
"E-commerce is the largest sector of the electronics industry, highlighting its significant impact."
"Electronic funds transfer is one of the technologies used in e-commerce to facilitate transactions."
"E-commerce draws on technologies such as Internet marketing for effective promotion and sales."
"E-commerce relies on automated data collection systems for efficient processing and analysis of information."
"The primary activity of e-commerce is the electronically buying or selling of products on online services or over the Internet."
"E-commerce involves the activity of electronically buying or selling products over the Internet."
"The technological advances of the semiconductor industry drive the advancements in e-commerce."
"E-commerce draws on technologies such as supply chain management and inventory management systems for effective product management."