"Mass media includes the diverse arrays of media that reach a large audience via mass communication."
A broad introduction to the media industry and its various components.
Media Ownership: This refers to the ownership patterns of media companies that influence the way media houses are run and the type of content they produce.
Media Markets: This refers to the different kinds of markets in which media companies operate, including advertising, subscriptions, and sales of media products.
Media Regulation: This refers to government policies and regulations that affect the functioning of media companies.
Business Models: This refers to the various ways media companies make money and generate revenue.
Media Planning and Strategy: This refers to the process of creating an effective media plan and strategy for a company's marketing and advertising efforts.
Advertising and Marketing: This refers to the ways in which media companies create and market content to target audiences.
Media Production: This refers to the process of creating and producing media content such as films, television shows, and radio programs.
Media Distribution: This refers to the process of distributing and disseminating media content through various channels such as TV, internet, and newspapers.
Content Creation and Management: This refers to the process of creating high-quality content that attracts audiences, and managing that content to ensure it is engaging and relevant.
Digital Media: This refers to the ways digital technology has changed the media industry, including social media, streaming platforms, and other digital distribution channels.
Television industry: This industry covers broadcast television networks, cable/satellite television networks, and local television stations. It includes programming, advertising, and production.
Film industry: This industry covers the production, distribution, and exhibition of movies. It includes feature films, independent films, and documentaries.
Music industry: This industry covers the production, distribution, and promotion of music recordings. It includes major record labels, independent record labels, and streaming services.
Digital media industry: This industry covers the creation and distribution of digital content, including video games, social media, and online advertising.
Print media industry: This industry covers traditional print media such as newspapers, magazines, and books. It includes publishing, advertising, and distribution.
Radio industry: This industry covers the production, distribution, and advertising of radio programs. It includes commercial radio, public radio, and satellite radio.
Advertising industry: This industry covers the creation and distribution of advertising, including print, radio, television, and digital media.
Public relations industry: This industry covers the management of communication between organizations and the public, including media relations, crisis management, and brand management.
Journalism industry: This industry covers the production, distribution, and analysis of news and information. It includes print, online, broadcast, and multimedia journalism.
Entertainment industry: This industry covers the production and distribution of entertainment content, including television shows, movies, music, and live performances.
"Broadcast media transmit information electronically via media such as films, radio, recorded music, or television."
"Digital media comprises both Internet and mobile mass communication."
"Internet media comprise such services as email, social media sites, websites, and Internet-based radio and television."
"They can use the easy accessibility and outreach capabilities the Internet affords, as thereby easily broadcast information throughout many different regions of the world simultaneously and cost-efficiently."
"Outdoor media transmit information via such media as AR advertising; billboards; blimps; flying billboards; placards or kiosks placed inside and outside buses, commercial buildings, shops, sports stadiums, subway cars, or trains; signs; or skywriting."
"Print media transmit information via physical objects, such as books, comics, magazines, newspapers, or pamphlets."
"Event organizing and public speaking can also be considered forms of mass media."
"The organizations that control these technologies, such as movie studios, publishing companies, and radio and television stations, are also known as the mass media."
"Broadcast media transmit information electronically via media such as films, radio, recorded music, or television."
"Digital media comprises both Internet and mobile mass communication."
"Internet media comprise such services as email, social media sites, websites, and Internet-based radio and television."
"By such means as linking to or running TV ads online, or distributing QR codes in outdoor or print media to direct mobile users to a website."
"Outdoor media transmit information via such media as AR advertising; billboards; blimps; flying billboards (signs in tow of airplanes); placards or kiosks placed inside and outside buses, commercial buildings, shops, sports stadiums, subway cars, or trains; signs; or skywriting."
"Print media transmit information via physical objects, such as books, comics, magazines, newspapers, or pamphlets."
"Books, comics, magazines, newspapers, or pamphlets."
"Event organizing and public speaking can also be considered forms of mass media."
"The organizations that control these technologies, such as movie studios, publishing companies, and radio and television stations, are also known as the mass media."
"They can use the easy accessibility and outreach capabilities the Internet affords, as thereby easily broadcast information throughout many different regions of the world simultaneously and cost-efficiently."
"Movie studios, publishing companies, and radio and television stations."