This topic covers the business side of Journalism, including distribution, advertising, and revenue streams. It includes discussions on the changing media landscape and the need for new business models.
Journalistic standards and ethics: Understanding the principles of fairness, accuracy, completeness, independence, and transparency in journalism, and the ethical considerations when reporting news.
Media law: The rights and restrictions on media companies and journalists, including defamation, invasion of privacy, and freedom of speech and press.
Business models of media companies: How media outlets generate revenue, including advertising, subscriptions, sponsorships, and partnerships.
Digital journalism: The impact of the internet, social media, and other digital technologies on news gathering, distribution, and consumption.
Data journalism: Using data analysis and visualization to find and report on news stories, and the tools and techniques for collecting and interpreting data.
Audience engagement: Understanding how to build and maintain a relationship with an audience, and the role of social media, comments sections, and other forms of interactivity.
Newsroom management: The structure, roles, and responsibilities of news organizations, and the skills needed to lead and manage a team of journalists.
Entrepreneurial journalism: The principles of starting a journalism business, including fundraising, marketing, and revenue streams.