Emphasis

Contrast: The use of different elements to make them stand out and create visual interest.

Dominance: The use of a dominant element to draw the viewer's attention to a particular part of the composition.

Focal Point: The part of the composition where the viewer's eye is drawn first and where the most important information is communicated.

Scale: The use of different sized elements to create visual interest and focus on certain areas.

Isolation: Creating emphasis by separating and highlighting an element from the rest of the composition.

Placement: The strategic placement of elements to create a sense of hierarchical importance.

Repetition: The use of repeating elements to create rhythm and emphasis.

Proportion: The use of different proportions to create a sense of balance and focus.

Color: The use of color to create emphasis through contrast, saturation, or hue.

Typography: The use of typography to create emphasis through size, weight, or style.

Contrast Emphasis: Contrast Emphasis is created by placing two or more elements with different characteristics next to each other or by using a combination of colours, shapes, textures, or sizes that contrast each other, to create an impact.

Focal Point Emphasis: Focal Point Emphasis, as the name suggests, is a technique in which the designer uses one element as the main focal point of the design. The focal point is highlighted using elements like size, colour, texture, or shape to draw the viewer's attention.

Proximity Emphasis: Proximity Emphasis is the technique to organize elements to create a sense of connection, grouping and hierarchy. Similar elements are grouped together to create an organized look.

Repetition Emphasis: Repetition Emphasis is when the same element is used repeatedly throughout the design. This creates a pattern or a rhythm that draws the viewer's attention.

Balance Emphasis: Balance Emphasis is the distribution of elements to create a sense of harmony, balance between the visual elements. The elements are proportioned so that there are no areas of the design that feel too heavy or empty.

Scale and Proportion Emphasis: Scale and Proportion Emphasis is when elements are sized up or sized down according to their importance in the design. This creates a hierarchy of attention.

Colour Emphasis: Colour Emphasis is the use of bold or bright colours in the design. This draws the viewer's attention towards specific elements.

Texture Emphasis: Texture Emphasis is the use of different textures to create an interesting and captivating design. It creates an intricate feel to the design.

Typography Emphasis: Typography Emphasis is the use of different fonts or typefaces to create an impact. This technique is often used in headline titles.

Image Emphasis: Image Emphasis is when elements like photos, illustration or graphics are used to create a sense of focus on your design. The images are the main focus of the design.