"Typography is the art and technique of arranging type to make written language legible, readable and appealing when displayed."
The design and arrangement of type, including fonts, sizes, and spacing.
Typography basics: This includes an introduction to typography, understanding types of fonts, and learning about typeface anatomy.
Type classification: Understanding the different types of typefaces such as serif, sans-serif, script, display, and more.
Type alignment: Understanding how to align and justify text for better readability and visual appeal.
Type hierarchy: Learning about creating visual layers and establishing a visual hierarchy for better communication.
Type contrast: Understanding how strokes, weights, and sizes can create visual contrast, and how to use it strategically in typography.
Kerning and tracking: Learning about spacing between letters and how to manipulate it for better readability and visual balance.
Grids and layouts: Understanding how to use grids and layouts to create a well-organized typographic design.
Type color: Learning about the use of color in typography and how to create color combinations that enhance the message.
Accessibility and legibility: Understanding how contrasting colors, font size, and font choice can affect readability and accessibility for people.
Type history and evolution: Understanding the evolution of typography, its styles, and typography movements over time.
Type in branding: Learning about typography's role in branding and creating brand identity and recognition.
Type hierarchy and design systems: Understanding how to use typography to create a well-defined and structured design system.
Design principles and aesthetics: Learning about the principles of design, including balance, contrast, emphasis, and proportion, and how they apply to typographic design.
Tools and software: Learning how to use different software and tools to create typographic designs.
Type in web design: Understanding the role of typography in web design and how to optimize typography for the web.
Serif: Serif fonts have small lines or flourishes at the ends of the strokes that make up each letter. They are considered to be traditional and formal.
Sans Serif: Sans Serif fonts do not have these additional lines or flourishes, giving them a more clean and modern appearance.
Script: Script typefaces mimic the appearance of handwriting, providing a more personal touch to the text.
Display: Display fonts are highly decorative and best used in large headings or titles, rather than in body text.
Handwritten: Handwritten fonts are designed to mimic the appearance of handwriting, with unique qualities like varying line weights to make it appear more natural.
Monospaced: Monospaced fonts have a consistent width for each character, unlike most other typefaces where characters have varying widths, making them useful for computer programming.
Blackletter: Blackletter fonts are derived from medieval calligraphy and feature highly stylized, decorative letters.
Slab Serif: Slab Serif fonts have thick, block-like serifs that give them a bold and confident appearance.
Transitional: Transitional fonts were popular in the 18th century and have a mix of old and new styles, with sharper angles than traditional serif fonts.
Humanist: Humanist fonts are inspired by calligraphy and have a more organic, natural appearance.
"The arrangement of type involves selecting typefaces, point sizes, line lengths, line-spacing (leading), and letter-spacing (tracking), as well as adjusting the space between pairs of letters (kerning)."
"The term typography is also applied to the style, arrangement, and appearance of the letters, numbers, and symbols created by the process."
"Type design is a closely related craft, sometimes considered part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers."
"Typography also may be used as an ornamental and decorative device, unrelated to the communication of information."
"Typography is the work of typesetters (also known as compositors), typographers, graphic designers, art directors, manga artists, comic book artists, and, now, anyone who arranges words, letters, numbers, and symbols for publication, display, or distribution."
"Digitization opened up typography to new generations of previously unrelated designers and lay users."
"As the capability to create typography has become ubiquitous, the application of principles and best practices developed over generations of skilled workers and professionals has diminished."
"Thus, at a time when scientific techniques can provide evidence that supports established practice (legibility or brand recognition achieved through the appropriate use of serifs, letter case, letter forms, contrast, spacing, etc.) through understanding the limitations of human vision, typography may be encountered that fails to achieve its principal objective: effective communication."
"Until the Digital Age, typography was a specialized occupation."
"Typography may be encountered that fails to achieve its principal objective: effective communication."
"The art and technique of arranging type to make written language legible, readable and appealing when displayed."
"The arrangement of type involves selecting typefaces, point sizes, line lengths, line-spacing (leading), and letter-spacing (tracking), as well as adjusting the space between pairs of letters (kerning)."
"Typography also may be used as an ornamental and decorative device, unrelated to the communication of information."
"...now, anyone who arranges words, letters, numbers, and symbols for publication, display, or distribution."
"Most typographers do not design typefaces, and some type designers do not consider themselves typographers."
"Digitization opened up typography to new generations of previously unrelated designers and lay users."
"...the application of principles and best practices developed over generations of skilled workers and professionals has diminished."
"Typography may be encountered that fails to achieve its principal objective: effective communication."
"At a time when scientific techniques can provide evidence that supports established practice (legibility or brand recognition achieved through the appropriate use of serifs, letter case, letter forms, contrast, spacing, etc.) through understanding the limitations of human vision..."