"Attitudes are associated beliefs and behaviors towards some object."
The study of how attitudes are formed, changed, and how they influence behavior in political settings.
Attitude formation: The process of how attitudes are developed, including personal experiences, social influence, and cognitive processes.
Attitude change: The various techniques that can be used to alter people's attitudes, such as persuasive messaging and cognitive dissonance.
Persuasion techniques: The different ways persuasive messages can be delivered, including using emotions, appeals to authority, and logical reasoning.
Attitude measurement: Methods for evaluating attitudes, such as self-report surveys and physiological measures.
Cognitive dissonance: The conflicting beliefs or attitudes that lead to cognitive dissonance, which can be resolved through changing attitudes or beliefs.
Social identity: How group membership influences attitudes and behavior, such as in-group favoritism.
Group polarization: The tendency for group attitudes to become more extreme than individual attitudes, often through social comparison and persuasion.
Social influence: The ways in which others can influence our attitudes and behavior, such as conformity and obedience.
Prejudice and discrimination: Attitudes toward social groups and how they can lead to discrimination and biases.
Stereotypes: The overgeneralization of characteristics and behaviors of members of a group, often leading to biased judgments.
Cognitive processes: The ways that information is processed and how it influences attitudes and behavior, such as selective attention and confirmation bias.
Emotion and persuasion: The role of emotion in persuasive messages, including how it can affect decision-making and attitude change.
Source credibility: The perceived expertise, trustworthiness, and attractiveness of the message source, which can influence persuasion.
Attitude strength: The intensity and stability of attitudes, which can predict behavior more strongly than attitude content.
Reactance: The resistance people have to changing their attitudes or behavior, often in response to perceived threats to freedom or autonomy.
Cognitive Dissonance: The mental stress and unease experienced by a person who holds two or more contradictory beliefs, values or ideas.
Social Influence: The process by which individuals and groups change each other's attitudes and behaviors.
Attitude Formation: The process by which an individual forms an attitude or belief about a specific topic or behavior.
Attitude Change: The process by which a person changes their beliefs, attitudes or behaviors.
Persuasion: The process by which an individual or group attempts to change another person's beliefs, attitudes or behavior through communication.
Priming: The phenomenon in which exposure to a stimulus affects a person's response to a subsequent stimulus.
Heuristics: Mental shortcuts or rules of thumb that enable people to make judgments and decisions quickly and efficiently.
Stereotyping: Assigning a set of attributes or characteristics to a person or group based on their membership in a social grouping.
In-group bias: The tendency for individuals to favor individuals or groups they identify with over those they do not.
Out-group bias: The tendency for individuals to show negative attitudes or behaviors towards individuals or groups they do not identify with.
"They are not stable..."
"...subject to change by social influences, as well as by the individual's motivation to maintain cognitive consistency."
"...when two attitudes or attitude and behavior conflict."
"Attitudes and attitude objects are functions of affective and cognitive components."
"It has been suggested that the inter-structural composition of an associative network can be altered by the activation of a single node."
"Thus, by activating an affective or emotional node, attitude change may be possible..."
"...though affective and cognitive components tend to be intertwined."
"...because of the communication and behavior of other people..."
"...subject to change by social influences..."
"...when two attitudes or attitude and behavior conflict."
"They are associated beliefs and behaviors towards some object."
"...maintain cognitive consistency when cognitive dissonance occurs..."
"...the inter-structural composition of an associative network can be altered by the activation of a single node."
"...by activating an affective or emotional node, attitude change may be possible..."
"...affective and cognitive components tend to be intertwined."
"...because of the communication and behavior of other people..."
"...the individual's motivation to maintain cognitive consistency..."
"...subject to change by social influences..."
"Attitudes are associated beliefs and behaviors towards some object."