"Media activism is a broad category of activism that utilizes media and communication technologies for social and political movements."
This subfield examines how media can be used as a tool of social and political activism, particularly in fighting against racism and discrimination.
Critical Race Theory: An approach to analyzing societal issues that views race and racism as a social construct and analyzes how power and privilege perpetuate systemic discrimination.
Media Studies: A field of study that looks at how media influences and reflects culture, society, and politics.
Representation: The ways in which media portrays certain groups or individuals, and the impact that has on social attitudes and beliefs.
Framing: The way media messages are constructed to convey specific meaning and stipulate what aspects of an issue are most important.
Semiotics: The study of signs and symbols and their meaning in communication, advertising, and culture.
Hegemony: A theory that explains how dominant groups maintain power and control over society through cultural practices and ideologies.
Stereotyping: The use of simplified, generalized, and often negative images or assumptions about certain groups in media representations.
Intersectionality: The idea that people’s social identities (such as race, gender, sexuality, class, and ability) intersect in complex ways that affect their experiences of marginalization and privilege.
Cultural Appropriation: The adoption of cultural elements from a group by individuals outside that group, often without proper understanding and respect for their meaning and significance.
Counter-discourse: Alternative perspectives or narratives that challenge dominant discourses or power structures in media and culture.
Cultural Jamming: This type of activism involves disrupting and subverting dominant cultural narratives through the use of artistic and creative expression.
Participatory Media: This type of activism involves the use of media to empower marginalized voices and communities through participation in media production and distribution.
Citizen Journalism: This type of activism involves the use of social media and other digital platforms to report and share news stories that are overlooked or underreported by mainstream media.
Advocacy Advertising: This type of activism involves the use of advertising and marketing techniques to promote social and political messages that challenge dominant ideologies.
Media Education: This type of activism involves the use of media literacy and education programs to empower individuals with the critical tools needed to analyze and deconstruct media messages.
Alternative and Independent Media: This type of activism involves the creation and distribution of alternative and independent media that challenge dominant media narratives and provide alternative perspectives.
Media Monitoring and Analysis: This type of activism involves monitoring and analyzing mainstream media to identify bias and misrepresentation of marginalized groups, and advocating for more accurate and inclusive coverage.
"Methods of media activism include publishing news on websites, creating video and audio investigations, spreading information about protests, or organizing campaigns relating to media and communications policies."
"It is often a tool for grassroots activists and anarchists to spread information not available via mainstream media or to share censored news stories."
"Certain forms of politically motivated hacking and net-based campaigns are also considered media activism."
"Typically, the purpose of media activism is to spread awareness through media communications which sometimes leads to action."
"Media activism gives disadvantaged groups the ability to have their own voices heard and organize in bigger groups allowing for more autonomous activism to enact social change."
"Media activism allows younger generations to have a voice in situations where legally they cannot - for example, when they are too young to vote."
"The internet allows for individuals to avoid feeling helpless when they cannot vote. This is a free way for leaders to organize and allows more individuals interested in engaging with certain movements online rather than in person to speak up."
"One criticism of Media Activism is that since everyone has a voice, radicals sound as loud as the average whether it’s one person or not, which can undermine the movement entirely."
"Media activism is a broad category of activism that utilizes media and communication technologies for social and political movements."
"Methods of media activism include publishing news on websites, creating video and audio investigations, spreading information about protests, or organizing campaigns relating to media and communications policies."
"Typically, the purpose of media activism is to spread awareness through media communications which sometimes leads to action."
"Media activism gives disadvantaged groups the ability to have their own voices heard and organize in bigger groups allowing for more autonomous activism to enact social change."
"Media activism allows younger generations to have a voice in situations where legally they cannot - for example when they are too young to vote."
"The internet allows for individuals to avoid feeling helpless when they cannot vote. This is a free way for leaders to organize and allows more individuals interested in engaging with certain movements online rather than in person to speak up."
"One criticism of Media Activism is that since everyone has a voice, radicals sound as loud as the average whether it’s one person or not, which can undermine the movement entirely."
"Certain forms of politically motivated hacking and net-based campaigns are also considered media activism."
"It is often a tool for grassroots activists and anarchists to spread information not available via mainstream media or to share censored news stories."
"Media activism gives disadvantaged groups the ability to have their own voices heard and organize in bigger groups allowing for more autonomous activism to enact social change."
"This is a common form of activism for celebrities to use and there is a debate on how effective it really is."