- "Semiotics (also called semiotic studies) is the systematic study of sign processes (semiosis) and meaning-making."
It is the study of symbols and signs in human culture and communication.
What is Semiotics?: An introduction to the study of meaning making and communication through signs and symbols.
Signs and Signifiers: The fundamental building blocks of semiotics, including the relationship between the sign and its signifier, and the different types of signs.
Semiotic Analysis: The process of breaking down and interpreting the signs and symbols within a given communication or text, including techniques such as deconstruction and discourse analysis.
The Significance of Semiotics: Why semiotics is important in understanding cultural norms, social structures, and communication across different mediums and contexts.
The Role of Context: How the context in which signs are used influences their meaning and interpretation, as well as the different levels of context that can be relevant in semiotic analysis.
Semiotics in Advertising: How semiotics is applied in the field of advertising, including the use of signs, symbols, and cultural codes to create brand identity and appeal to specific target audiences.
Semiotics in Literature: The use of semiotics in literary analysis, including the interpretation of symbols and metaphors within a text, and how these devices help convey meaning and emotion.
Semiotics in Film: The use of semiotics in film analysis, including the interpretation of visual and audio cues, the role of editing and cinematography, and the use of genre conventions and stereotypes.
Semiotics in Popular Culture: The role of signs and symbols in popular culture, including the use of memes, internet slang, and celebrities as signs of cultural identity and meaning.
Semiotic Theory: An overview of the different schools and theories of semiotics, including structuralism, post-structuralism, and feminist semiotics.
- "Semiosis is any activity, conduct, or process that involves signs, where a sign is defined as anything that communicates something, usually called a meaning, to the sign's interpreter."
- "Signs can also communicate feelings (which are usually not considered meanings) and may communicate internally (through thought itself) or through any of the senses: visual, auditory, tactile, olfactory, or gustatory (taste)."
- "Contemporary semiotics is a branch of science that studies meaning-making and various types of knowledge."
- "Unlike linguistics, semiotics also studies non-linguistic sign systems."
- "Semiotics includes the study of signs and sign processes, indication, designation, likeness, analogy, allegory, metonymy, metaphor, symbolism, signification, and communication."
- "Some semioticians focus on the logical dimensions of the science, while others explore the study of signs and symbols as a significant part of communications."
- "The Italian semiotician and novelist Umberto Eco proposed that every cultural phenomenon may be studied as communication."
- "They examine areas also belonging to the life sciences—such as how organisms make predictions about, and adapt to, their semiotic niche in the world."
- "Fundamental semiotic theories take signs or sign systems as their object of study."
- "Applied semiotics analyzes cultures and cultural artifacts according to the ways they construct meaning through their being signs."
- "The communication of information in living organisms is covered in biosemiotics (including zoosemiotics and phytosemiotics)."
- "Semiotics is not to be confused with the Saussurean tradition called semiology, which is a subset of semiotics."