"User research focuses on understanding user behaviors, needs and motivations through interviews, surveys, usability evaluations and other forms of feedback methodologies."
Understanding user needs through qualitative and quantitative research methods.
User-centered design: An approach to design that focuses on the needs, wants, and limitations of end-users to ensure the creation of user-friendly products or services.
User persona development: A fictional character that represents the main characteristics of the target audience of a product, service or system.
User journey mapping: A visualization tool that illustrates the steps users take to achieve a goal or complete a task when using a product or service.
Information architecture: The design and organization of content, functionality, and navigation of a product or service.
Usability testing: An evaluation method that involves testing a product or service with end-users to identify usability issues and potential areas for improvement.
Analytics and data analysis: The process of collecting, interpreting, and analyzing data to gain insights into user behavior and inform design decisions.
Stakeholder analysis: An examination of the relevant groups involved in the creation and use of a product or service, including their interests, goals, and potential biases.
Surveys and feedback: Methods for gathering feedback and opinions from users to inform design decisions.
Accessibility: Ensuring that a product or service can be used by people with disabilities or different abilities.
Visual design: The aesthetics and visual elements of a product or service, including layout, color, and typography.
User research methodologies: Different methods for gathering information about users, including surveys, interviews, focus groups, and observational studies.
Ethnographic research: A research method that involves observing and studying the social and cultural aspects of user behavior to gain insights into their needs and preferences.
Human factors and ergonomics: The study of how humans interact with technology and the environment, including issues related to comfort, safety, and productivity.
User testing labs: Facilities designed for usability testing and user research.
Design thinking: An iterative process for creative problem-solving that emphasizes empathy, experimentation, and collaboration.
User interviews: One-on-one conversations with users to gather qualitative feedback about their behavior, needs, and preferences.
Focus groups: Group discussions with users to collect qualitative data about their opinions, attitudes, and perceptions about a product or service.
Surveys: Quantitative data collection method in which participants complete a standardized set of questions either online or offline.
Usability testing: Observation of user behavior to determine the effectiveness and efficiency of an interface, with the goal of identifying and resolving usability issues.
Card sorting: A method used to identify how users categorize information, allowing researchers to develop an information architecture that reflects user needs.
A/B testing: A method used to compare the effectiveness of two versions of a product or feature by presenting both versions to different groups of users.
Contextual inquiry: Observation of users in their natural environment (e.g. workplace) to understand their behavior and needs in context.
Heuristic evaluation: Evaluation of an interface by experts against a set of usability heuristics or best practices.
Participatory design: Collaboration between users and designers to create and test prototypes that meet user’s specific needs.
Stakeholder interviews: Interviews with stakeholders such as investors, project managers, marketing, to gain an understanding of business goals, constraints and requirements.
Competitive analysis: Research conducted on competing products or features to gain insights into market trends and user needs.
Experience mapping: A method to visualize the customer journey, highlighting important touchpoints and areas that need improvement.
Ethnographic research: A method used to study culture and society, such as exploring audiences in a cultural institution.
"User research is used to improve a multitude of products like websites, mobile phones, medical devices, banking, government services and many more."
"...interviews, surveys, usability evaluations and other forms of feedback methodologies."
"User research is an iterative process that can be used at anytime during product development."
"User research is a core part of user-centered design."
"Data from users can be used to identify a problem for which solutions may be proposed."
"From these proposals, design solutions are prototyped and then tested with the target user group even before launching the product in the market."
"User research can also be used to understand how to improve it or create a new solution."
"User research helps to uncover problems faced by users when they interact with a product and turn them into actionable insights."
"User research is beneficial in all stages of product development from ideation to market release."
"Professionals who practice user research often use the job title 'user researcher'. User researchers often work alongside designers, engineers, and programmers in all stages of product development."
"It is 'the process of understanding the impact of design on an audience.'"
"User researchers are becoming very common especially in the digital and service industries, even in the government."
"User researchers often work alongside designers, engineers, and programmers in all stages of product development."
"Usability evaluations [...] aim at improving the user experience (UX) of products, services, or processes."
"It is used to understand how people interact with products and evaluate whether design solutions meet their needs."
"After the product is launched in the market, user research can also be used to understand how to improve it or create a new solution."
"This field of research aims at improving the user experience (UX) of products, services, or processes by incorporating experimental and observational research methods."
"This process is repeated as many times as necessary."
"User research focuses on understanding user behaviors, needs, and motivations through interviews, surveys, usability evaluations and other forms of feedback methodologies."