- "Snapchat was created by Evan Spiegel, Bobby Murphy, and Reggie Brown, former students at Stanford University."
A mobile messaging app that allows users to share photos and videos that disappear after a short period.
Snapchat basics: An introduction to the platform, how to use its basic features such as taking and sending snaps, messaging, adding friends and viewing stories.
Snapchat filters and lenses: An overview of the various filters and lenses available on the app, how to use them and stay updated with new ones.
Snapchat stories: A detailed look at how to create and publish stories, recommended practices, and the different types of stories that can be created.
Snapchat audience engagement: Tips and strategies for engaging audiences on Snapchat, including creating compelling content, optimizing stories for different audiences, and hashtag use.
Snapchat analytics: An overview of the analytics and insights available on Snapchat, including how to access them, what they include and how to use them to inform content creation.
Snapchat advertising: A look at the advertising options available on the platform and how to create effective ads.
Snapchat journalism: A discussion about how journalists are using Snapchat, its benefits and limitations as a journalistic tool, and how to use it for news coverage.
Snapchat trends and updates: Staying updated with the latest Snapchat trends and updates such as the new features and how to use them to improve engagement.
Snapchat influencers: An overview of Snapchat influencers, their role, and how to work with them to reach a larger audience.
Snapchat privacy and security: An overview of Snapchat's privacy and security policies, and how to stay safe while using the app.
Personal snaps: These are snaps taken by individuals for their friends or followers. They are usually casual, humorous, and meant for personal communication.
Story snaps: Story snaps are a collection of photos and videos that can be viewed by all your followers for a limited period. They usually last for 24 hours.
Streak snaps: Streak snaps are snaps exchanged between two users for a consecutive number of days. Users can maintain a streak by sending snaps to each other every day.
Geofilters: A geofilter is a filter that can be applied to a snap based on the user's geographic location. Snapchat allows users to design and submit their own custom geofilters.
Lens: Lenses are augmented reality filters that can be applied to snaps. Lenses track user's facial movements and expressions to create interactive effects.
Discover: Discover is a feature that allows media companies to publish articles, videos, and other multimedia content on Snapchat. Users can discover new content by swiping left on their main screen.
Live Stories: Live Stories are curated stories created by Snapchat featuring snaps submitted by users at a specific location or event.
Snap Map: Snap Map is a feature that allows users to see where their friends are in real-time.
Spectacles: Spectacles are camera-equipped sunglasses that can be used to record snaps directly from the user's point of view.
Bitmoji: Bitmoji is a personalized emoji avatar that can be used in Snapchat chats and snaps. Users can design their own Bitmoji to represent themselves.
Memories: Memories is a feature that allows users to save and share snaps from their personal archive. Users can also create new stories from their memories.
Snapstreaks: Snapstreaks are a feature where users can maintain a streak by sending snaps to each other every day. The longer you maintain a streak with someone, the higher the number of consecutive days increases.
- "One of the principal features of Snapchat is that pictures and messages are usually only available for a short time before they become inaccessible to their recipients."
- "The app has evolved from originally focusing on person-to-person photo sharing to presently featuring users' 'Stories' of 24 hours of chronological content, along with 'Discover', letting brands show ad-supported short-form content."
- "It also allows users to store photos in a password-protected area called 'my eyes only'."
- "It has also reportedly incorporated limited use of end-to-end encryption, with plans to broaden its use in the future."
- "In July 2021, Snapchat had 293 million daily active users, a 23% growth over a year."
- "On average, more than four billion Snaps are sent each day."
- "Snapchat is popular among the younger generations, particularly those below the age of 16."
- "It is known for representing a mobile-first direction for social media."
- "Snapchat places significant emphasis on users interacting with virtual stickers and augmented reality objects."
- "One of the principal features of Snapchat is that pictures and messages are usually only available for a short time before they become inaccessible to their recipients."
- ""Discover" lets brands show ad-supported short-form content."
- "Snapchat is popular among the younger generations, particularly those below the age of 16, leading to many privacy concerns for parents."