The analysis of how media systems and content are shaped by and shape transnational flows of information and communication, as well as the implications of this for politics, culture, and identity.
Globalization: The process of breaking down borders and increasing connectivity between countries and regions. Understanding globalization is vital to understanding transnational media because as globalization progresses, so does the transnational flow of media.
Cultural imperialism: The idea that dominant countries force their cultural values and norms onto less powerful countries through media, politics, and the economy.
Multinational corporations: Companies that operate in multiple countries, often with significant influence on local politics and culture.
Diaspora: The dispersion of people from their homeland to different parts of the world. The diaspora creates new networks of communication that transcend national borders.
Hybridization: The merging of different cultural elements to create something new. This can be seen in music, fashion, and food, but also in media and popular culture.
Localization: The process of adapting media content to fit the cultural context of a specific region or country.
Transculturalism: The act of moving beyond one's own culture and embracing elements from other cultures. This can be seen in transnational media, as people consume media from different parts of the world.
Media convergence: The merging of different forms of media, such as television, radio, and the internet. This also involves the blurring of traditional distinctions between media producers and consumers.
Soft power: The ability of a country to influence other countries through non-military means, such as cultural exports, economic strength, and political values.
Glocalization: The combination of globalization and localization. This refers to the process of integrating global and local elements to create something new that is also relevant to specific regions.
Diaspora media: Media that is produced for and by members of a diaspora, often in the form of ethnic media.
Cultural hybridity: The blending of different cultural influences to create a unique cultural identity.
Media hegemony: The control of media by dominant groups, often resulting in a limited diversity of voices and perspectives.
Transnational audiences: Audiences that consume media from multiple countries and regions, often shaping their own identities in the process.
Digital media: The use of digital technology to create, distribute, and consume media content. Digital media has transformed the transnational media landscape, making it easier to access content from around the world.
International News Organizations: News organizations that disseminate news across global regions.
International Broadcasting Networks: International networks that broadcast programming across countries.
Satellite Television: Television reception system using communication satellites.
Cable Services: Cable service providers that offer programming services to multiple locations.
Internet Services: Internet service providers that offer international services.
Social Media Platforms: Online platforms that offer social communication to users across international borders.
Online Streaming Services: Online services that offer streaming services and can be accessed from different countries.
Telecommunications Companies: Local telecommunications companies offering services to multiple countries.
Advertising and Marketing Firms: Firms that operate internationally that offer services in advertising and marketing communication.
Film and Entertainment Production Companies: Companies that produce media content for consumption in different countries.