Political Communication

Home > Communication > Introduction to Communication > Political Communication

This topic covers the communication that takes place within the political sphere, including the use of rhetoric, media influence on public opinion, and the role of communication in shaping public policy.

"Political communication is a subfield of communication and political science that is concerned with how information spreads and influences politics, policy makers, the news media, and citizens."
"Since the advent of the World Wide Web, the amount of data to analyze has exploded."
"Researchers are shifting to computational methods to study the dynamics of political communication."
"Machine learning, natural language processing, and network analysis have become key tools in the subfield."
"It deals with the production, dissemination, procession and effects of information, both through mass media and interpersonally, within a political context."
"The analysis of speeches by politicians, those that are trying to influence the political process, and the formal and informal conversations among members of the public, among other aspects."
"The media acts as a bridge between government and public."
"Political communication can be defined as the connection concerning politics and citizens and the interaction modes that connect these groups to each other."
"Whether the relationship is formed by the modes of persuasion, Pathos, Ethos or Logos."